Business Improvement District (BID) is an arrangement whereby businesses get together and decide;


What improvements they want to make in the BID area


How they will manage and deliver the improvements


What the improvements will cost

This all goes into a business plan which is voted on by all those who would have to pay. The BID lasts for a maximum of 5 years and must be able to demonstrate how it benefits the businesses that have founded it.

The Ballymena Business Improvement District (BID) was implemented in Ballymena Town Centre following a resounding successful vote by Ballymena town centre businesses.


Our Vision

The BID's vision is to create a safe, welcoming, cleaner, accessible
and distinctive location for all to shop, visit, experience and enjoy.

Key Objectives


A coordinated programme of marketing, promotions and events


Accessibility - car parking, better signage and improving visitor's journey


Supporting town centre businesses


Improving safety and security


Improving the physical environment


An innovation fund

Quotes from businesses

Latest News

Ballymena Celebrates Biggest Ever Discount Day in History

Ballymena Celebrates Biggest Ever Discount Day in History Ballymena Business Improvement District (BID) is celebrating record footfall and sales figures at the recent ‘biggest ever’ Discount Day in history. The annual event saw an increase in footfall of 15.5 per cent compared to the same day last year. And the previous week enjoyed a 161…

Biggest Ever Ballymena Discount Day Planned

Biggest Ever Ballymena Discount Day Planned Ballymena Business Improvement District (BID) is ramping up plans for the ‘biggest ever’ Discount Day in history. Taking place on Thursday 3rd November 2022 from 9am to 9pm, the annual Discount Day will see almost 100 businesses take part, ranging from independent and multi-national brands. The event will offer…

Ballymena Discount Day

Ballymena Discount Day is back, Thursday 3rd November from 9am-9pm. A shopping day you don’t want to miss. With almost 100 businesses participating, you are sure to find a good few bargains on the day. So, join us for the best shopping day of the year in Ballymena Town Centre. Check out all of the…

Register to accept the Ballymena Gift Card

Ballymena Town Centre Gift Card is launching in November.  You don’t want to miss out on being able to accept it as a form of payment in store. Further information on the card is detailed below. We encourage you all to sign up, it takes no more than 10 minutes. What is the Ballymena Gift…

Bloomin’ Beautiful Ballymena!

Bloomin’ Beautiful Ballymena! Local Artist & Garden Centres Transforms Face of Ballymena Ballymena Business Improvement District (BID) has helped transform the town centre in unique way with the introduction of bespoke Shutter Art and new green planters across a series of businesses. The Shutter Art concept, thought to be the first of its kind in…

Monthly Artisan Market

Ballymena Artisan Market is Back It’s bigger and it’s better and we have a fab new location in the centre of town within Alexander Street, Car Park (Ballymoney St entrance, right beside Bob & Berts) Shop and explore the best creations, bakers, growers, and makers in Northern Ireland each month right in the heart of…

Bloomin’ Beautiful Win for Ballymena

Northern Ireland’s top gardening talent was celebrating at the annual Translink Ulster in Bloom awards presentation on Wednesday 23rd March. Hosted at Cultra Manor, the awards event recognised the community-work carried out by gardening enthusiasts, Councils and other public bodies across Northern Ireland. Emma McCrea & Clare Moore from Bid join Mid and East Antrim…


BALLYMENA IS BOUNCING BACK FOR SPRING SHOPPING TRIPS It has been almost 12 months since businesses in Ballymena voted ‘YES’ to at the re-ballot of Northern Ireland’s first Business Improvement District (BID) and since then the town has recorded positive footfall statistics and has welcomed 8 new independent businesses. Two ladies clothing retailers Zarabella and…

Leave Only Paw Prints

Mid and East Antrim Borough Council have teamed up with Ballymena Business Improvement District to encourage dog owners to take the Green Dog Walkers pledge and ‘leave only paw prints’ on our streets. As restrictions continue to ease, local businesses are enjoying a steady increase in footfall within our town centres, so it is important…


Despite challenging trading conditions throughout 2021, Ballymena has had plenty to celebrate, and it’s been buzzing with positivity and community spirit. That optimism looks set to continue as the festive season gets underway as local businesses come together to celebrate recent successes and announce exciting future plans. This month saw the town come alive with…

BID 2 Business Breakfast

This week saw the official launch of the Ballymena Business Improvement District’s (BID’s) five-year business plan, which will see over £1M invested directly into Ballymena town centre. Almost 70 attendees, made up of local business owners, stakeholders, strategic partners and board members were welcomed by local businessman Stephen Reynolds who was re-elected Chairman of Ballymena…

Thank you from Ballymena BID

On Wednesday 31st of March, Ballymena received some great news.  Stephen Reynolds Chair of Ballymena BID and Emma McCrea Bid Manager break the news and give thanks to the the local business community for voting YES and to our business partners for their continued support.   Ballot results released by the independent scrutineer, Civica Election…

Ballymena businesses vote ‘YES’ to another five-year term for BID

The deadline has passed, the votes have all been counted, and today, the fate of Northern Ireland’s first Business Improvement District’s (BID’s) second term has been decided… And…. It’s a resounding YES! Ballymena businesses and organisations have once again voted in favour of retaining the Ballymena BID for a further 5-year term. The support for…